Why Buy Misfit?

Growing food isn’t easy. It takes months of hard work, unpredictable weather, and rising costs - but too often, farmers are underpaid for their produce.

We work directly with growers and pay them fairly for their harvest, no matter the size, shape, or quirks of their fruit and veggies. Sometimes there aren't even any quirks - there's just an oversupply of that crop so the supermarkets decide not to buy them. 

This helps farmers plan ahead, keep their farms running, and continue growing amazing food for all of us. 

 

🥕 Eat More of the Good Stuff

 

Veggies are basically nature’s multivitamins. They’re packed with nutrients, help reduce the risk of diseases like heart disease and high blood pressure, and keep you feeling energised.

 

In your box you can expect, delicious, farm fresh produce (and some funny looking Misfits too!)

 

🚚 Less Stress, More Veg

 

Suffer from dinner fatigue? That moment of panic when you realise the fridge is empty, your stomach is rumbling, and you have no idea what to make? Adulting is hard. Make it a little easier with a Misfit Garden box!

 

We carefully curate, sort, and pack your produce into an eco-friendly box, then deliver it straight to your door. Because our produce comes directly from the farm, you can count on it being as fresh as it gets.

 

We’ll also show you how best to store your Misfits and share recipe ideas to help you make the most of everything in your box. Mealtimes just got a whole lot easier and more fun!

 

💧 Save Water, One Veggie at a Time

Wasting food = wasting water. Every carrot or apple you toss is also throwing away the water it took to grow it. And that adds up fast!

 

The average person in NZ wastes around 77 tomatoes a year - that’s the same as dumping 10 bathtubs of water straight down the drain.

 

By eating what’s already been grown, we make better use of our planet’s precious resources.

 

❤️ Help Feed Your Community

 

We don’t just save produce from going to waste - we make sure it gets to the people who need it most. Our extra and surplus fruit and veggies are donated to local charities, food banks and kai pantries.

 

If you’re a food bank or community group keen to receive fresh produce donations, get in touch!

 

💰 Keep Your Dollar Where It Counts

 

Because we source produce straight from the farm, your hard-earned dollar goes directly to the people growing your food - not into the hands of big supermarket chains that squeeze farmers, drive down prices, and reduce competition.

 

By choosing Misfit, you’re supporting a fairer food system that values growers and keeps independent businesses thriving.

 

CAN WE CHANGE THE WORLD?

Look, we all love a bit of ‘pretty’ food. Instagram worthy pancakes, marble glazed donuts, the holy grail of the perfect poached egg. Humans like beautiful. And beautiful food sells. That is a fact. But what about the underdog? The two legged carrot? The kumara with a few extra kobbles? When's their time to shine?!

 

With one in nine people worldwide suffering from chronic malnourishment it is time to get over our obsession with perfection and start appreciating food for what it is: delicious, nourishing, and worthy of our plates, regardless of its modelling career prospects. 

EQUAL RIGHTS FOR ALL FRUITS AND VEG!

Right. So here is the kicker. In Aotearoa, us Kiwis throw away $872 million worth of food every year. Yep, $872 million!! That is enough to feed 200,000 people for an entire year... which is like feeding the whole population of Gisborne… four times over!

 

If that wasn't enough; 25% of the world’s freshwater supply is used to grow food that never even gets eaten. So when you bin that slightly soft tomato, you are also binning the water, effort, and resources it took to grow it. Not ideal.

 

A massive chunk of that waste is not because the food is bad. It is because it is not pretty enough. Yep. Perfectly good fruit and veg gets dumped, ploughed under, or fed to animals just because it dares to have a bump, curve, or an extra leg. Rude.

 

That is why we are here, to get these glorious, quirky, 100% edible fruits and veggies into your hands, onto your plate, and away from the waste pile. Because at the end of the day, food waste is not just a problem for farmers, supermarkets, or the planet. It is something we can ALL help fix, one weirdly shaped kumara at a time.